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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series) - Softcover
"Thirteen research professionals from the world's leading advertising and marketing organizations share the tips, techniques, and resources that have made them the best in the business. Mindful of the cultural and demographic shifts that are taking place worldwide, this book focuses on ad agencies that specialize in general advertising, interactive marketing, sales promotions, and multicultural target audiences. The firms represented include TBWA/Chiat/Day, Leo Burnett, Carmichael Lynch, Burrell Communications Group, and UPSHOT."
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About the Author:
Grace Avellana Villamora is the director of knowledge management at Euro RSCG Tatham Partners. She lives in Chicago.
"About this title" may belong to another edition of this title.
- PublisherCyberAge Books
- Publication date2003
- ISBN 10 0910965633
- ISBN 13 9780910965637
- BindingPaperback
- Number of pages256
- EditorBasch Reva
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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series)
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ISBN 13: 9780910965637
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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series)
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ISBN 13: 9780910965637
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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series)
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ISBN 13: 9780910965637
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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series)
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(2003)
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ISBN 13: 9780910965637
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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series)
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(2003)
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ISBN 13: 9780910965637
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Super Searchers on Madison Avenue: Top Advertising and Marketing Professionals Share Their Online Research Strategies (Super Searchers series)
Published by
CyberAge Books
(2003)
ISBN 10: 0910965633
ISBN 13: 9780910965637
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