Vehicle Wrapping - Softcover

Craig Campbell

 
9780944094648: Vehicle Wrapping

Synopsis

This is the first and only book dedicated to vehicle wrapping -- one of the most popular and fast-growing segments of the advertising and sign industries. Craig Campbell offers the benefits of his years of experience with vinyl products, covering every detail you need to understand, sell and install vehicle wraps. In nearly 250 full-color images, Campbell covers the following, step-by-step:

Identifying the market and creating value
Equipment needed to get started
Hardware, software, media and ink
Design, printing and laminating considerations
Inspecting and prepping the vehicle
Application tools and techniques
Establishing a baseline and registering the graphic
Handling doors, wipers and difficult body features
Completing and sealing the wrap
Post-wrap care and more.

Vehicle Wrapping also includes a gallery of projects, showcasing a range of vehicles and wrap types, as well as a buyer's guide directing you to the manufacturers and suppliers of vehicle wrap products. If you want to compete in the lucrative vehicle wrap business, this detailed and heavily illustrated book will show you how.

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About the Author

Craig Campbell has served the signage and graphics industry for more than 15 years, having spent that time in the trenches of various sign companies and with a global manufacturer of pressure sensitive vinyl products. His unique experience combines both the practical and technical aspects of vinyl application in almost any situation. He has taught hundreds of companies how to be successful in the signage and graphics market and continues that mission today.

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