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Welcome to Jay's world: elite professionals, best selling authors, celebrity scientists, high trajectory actors, entrepreneurial royals, leaders of great causes, rock star politicians, startup gurus, breakout bands, very visible artists, and other remarkable people who harness the power of a compelling personal brand.
He creates and manages Alpha Celebrities in every field with a radical mix of publicity, personal brand strategy, and Brand-You marketing. Jay's study of publicity and branding secrets of 100 notables including Martha Stewart, Mother Theresa, Pablo Picasso, the Olsen twins, the Kennedy family, Billy Graham, John Grisham, and others led to his Fame Formula which catapults his clients to the top one percent of their professions.
Jay Jessup co-founded Platform Strategy, a boutique publicity and branding firm in 2002. He leads a team of publicists, social media gurus, web technology experts, graphic artists, publishing pros, content writers, media & speech trainers, and experienced marketing people.
Jay focuses these resources, coupled with high impact publicity techniques, on exceptional peole who want to join the elite professionals that enjoy visibility, credibility, immense earning power, and other benefits that a recognized personal brand delivers.
As a prominent figure in the personal brand strategy field, Jay travels across the United States working with remarkable people and companies seeking a path to industry leadership. He speaks regularly at professional conferences, events, and universities.
Prior to founding Platform Strategy, Jay was a rainmaker for several global professional services firms where he worked with industry leaders in the technology, publishing, communications, and entertainment industries.
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