The Book That Gets Better With Age: Observations Through the Looking Glass of Aging - Softcover

Love, Tim

Softcover

ISBN 10: 099694334X ISBN 13: 9780996943345

Publisher: LID Publishing, 2017

Synopsis

This is an engaging collection of aphorisms and stories about the things that can get better with age. It offers an insightful and at times humorous look through the looking glass of aging. Because people of age have lived long lives, they have accumulated valuable experience that gives them an advantage that most young people simply don’t yet have: wisdom. Wisdom is the ultimate form of intelligence because it is created by combining knowledge with actual experience. This book is a chronicle of the wisdom gained with age and is a gift for all ages, but especially those who are young, because it offers a privileged glimpse of the future.

About this title

About the Author:

Tim is former Vice-Chairman of Omnicom A1:AS20 a leading global advertising and marketing services company. Throughout Tim's 42-year career in advertising his writing and artistic skills enabled him to excel in building relationships with different cultures. He lived in Tokyo, Singapore, Brussels and New York obtaining firsthand experience with consumers for leading advertisers like Procter & Gamble, Nissan and Infiniti automobiles, Kraft, PepsiCo, UBS, Mars and Johnson & Johnson. He also led successful public service campaigns on behalf of Peace Corps, the National Council for Adoption and the Justice Department's crime prevention campaign. Since retiring from advertising in 2013, Tim has taught at Oxford University's Said School of Business MBA program on Branding and Communication, is a frequent university guest lecturer and is on the faculty of the US Marketing Communications College, at the US Department of State's Foreign Service Institute. He has had numerous articles published on globalization, consumer behavior and cultural understanding. Several of his themes have been published: Think Like The Sun & The Secret to Global Brand-Building, Our Language Impediment, and a white paper Walk the Talk, on America's image internationally following 9/11. Tim was co-founder in 1973 and first Chairman of the advertising industry's Multicultural Advertising Intern program that continues today. He earned a Master's in Communication from the University of Illinois where he was a James Webb Young Fellow and a Bachelor of Science in Business with a minor in Fine Arts from Miami University in Ohio.

Terry Demaline studied mechanical design at State University of New York College at Buffalo. He enjoyed a career in that field in positions in design and project management in the large manufacturing and construction industries. He then relocated to Florida and was hired to work on the major re-design effort at the Kennedy Space Center following the Challenger accident in 1986. When shuttle operations were resumed following the re-design, he took pleasure in his involvement with 26 shuttle launches. After retiring from years of mechanical design drawing, he is back to his love of drawing all manner of subjects. He resides in Florida with his wife.

Review:

Tim Love wrote The Book That Gets Better with Age: Observations Through the Looking Glass of Aging to help older folks process life – past, present and future – and assist young people in letting go of things that hinder them now so they can live a fuller life as they age. There are 32 chapters in the book, almost every one of which has an accompanying illustration which brings the concepts to life more. The font also increases one point in each chapter, so you go from about 10/12 font size to 40 or so. It is fun and makes reading feel fast and easy. Tim asked different people the question "What gets better with aging?" Answers like "comfort rather than fashion," "enjoying the journey, rather than just racing to a destination," "doing what you want instead of what you should do," "having an easier time saying no," show wisdom and insight that both old and young can appreciate.

 

I absolutely LOVE The Book That Gets Better with Age! Tim Love does an exceptional job presenting the different concepts. He has a great sense of humor and a good grasp of language. The chapters flow together and into the next so well, though each chapter can be read as a standalone. Also, select pieces of poetry and thoughtful quotes are sprinkled throughout the book. I find that I appreciate the wording and thoughts in these as I get older too. Poetry is a pain as a youngster. The flavor is so much better as you age – like a good wine. This book is so good. It will DEFINITELY go on my list of top favorite books. And I am already thinking of all the people that would appreciate getting it as a gift, including myself. Recommended for all ages.

(Ashley Tetzlaff for Readers' Favorite)

The Book That Gets Better with Age is a lot of fun.  It is a combination of wit and wisdom.  And everyone who is getting to be an old crock could use something that makes them feel better about the process.

(Jacqueline Hornor Plumez, PhD: Award-winning Author and Psychologist; author of The Bitch in Your Head, Divorcing a Corporation and Mother Power)

A collection of warm observations that brings the nod of a head, quite a few smiles and encouragement to follow a more rewarding path.

(John Pepper, Former Chairman of P&G and The Walt Disney Co.)

As this book abundantly illustrates, one thing that definitely gets better with age is wisdom. This is a wise and wonderful book. Enjoy!

(Bill Hallamandaris, Chairman/Co-Founder: The Heart of America Foundation 2016-03-10)

Inspirational, informational, incisive! This is a masterclass on how the baby boomer generation thinks, feels and acts and a superlative source of valuable information for marketing to them. Captured in punchy, everyday anecdotes that millions will relate to, this book underlines why Tim Love is one of the greatest marketing minds in business today.

(Anthony A. Rose, Best-selling author; Chairman/CEO, House of Rose Professional, Global Authority on Public Relations and Influencer Marketing 2016-03-10)

This zhihui de xiao shu (little book of wisdom) reflects much learning about Asian corporate culture. Seniority commands respect and trust. Wisdom comes with age. A 60-year-old politician is regarded young. Aging is graceful and rewarding process worth celebrating.

(Pully Chau, Group COO Cheil Greater China, First woman named Advertising Person of Year in China 2016-03-10)

About this edition

• Publisher: LID Publishing
• Publication date: 2017
• ISBN 10: 099694334X
• ISBN 13: 9780996943345
• Binding: Paperback
• Number of pages: 76