The qualitative perception of a website using the example of a company (Paperback)

Markus Breitenlechner

ISBN 10: 6209535178 / ISBN 13: 9786209535178

Published by Our Knowledge Publishing, 2026

About this Item

Paperback. How is a website perceived by different target groups? Are there differences in perception due to different background knowledge about the company, the product, or even the market? This work focuses specifically on finding out whether there are differences in perception of the J. Zimmer Maschinenbau website between people who are unfamiliar with the company or industry and those who are familiar with it. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Seller Inventory # 9786209535178

Bibliographic Details

• Title: The qualitative perception of a website using the example of a company (Paperback)
• Publisher: Our Knowledge Publishing
• Publication Date: 2026
• Language: English
• ISBN 10: 6209535178
• ISBN 13: 9786209535178
• Binding: Paperback
• Condition: new

About this title

Synopsis

How is a website perceived by different target groups? Are there differences in perception due to different background knowledge about the company, the product, or even the market? This work focuses specifically on finding out whether there are differences in perception of the J. Zimmer Maschinenbau website between people who are unfamiliar with the company or industry and those who are familiar with it.