Best Practice Creativity (FINE COPY OF SCARCE HARDBACK EDITION SIGNED BY AUTHOR)

Cook, Peter

ISBN 10: 0566080273 / ISBN 13: 9780566080272

Published by Gower Technical Press, Aldershot, Hampshire, 2001

About this Item

Fine/Fine. Later printing in d/w. SIGNED BY THE AUTHOR, without dedication on front endpaper. Signing reads, 'Best wishes/Peter'. Profusely illustrated with line-diagrams and line-drawings. A well-researched and authoritative study of business creativity. The ability to generate new products and services is emerging as one of the few sources of competitive advantage. With Bibliography and Index. A fine copy, in a fine d/w, of a SCARCE edition SIGNED BY THE AUTHOR. NO highlighting or underlining.

Seller Inventory # 15327

Bibliographic Details

• Title: Best Practice Creativity (FINE COPY OF SCARCE HARDBACK EDITION SIGNED BY AUTHOR)
• Publisher: Gower Technical Press, Aldershot, Hampshire
• Publication Date: 2001
• Language: English
• ISBN 10: 0566080273
• ISBN 13: 9780566080272
• Binding: Hardback
• Edition: Later Printing.
• Condition: Fine
• Dust Jacket Condition: Fine
• Signed: Signed by Author, Peter Cook
• Seller catalogs:
  • Business

About this title

Synopsis

Many organizations today face the need to continually re-invent themselves to remain competitive. This book is designed for senior managers who need to address creativity from a strategic, rather than an individual, perspective.