FIFTY: the AMAZING STORY of ROSSO and DIESEL; .Author Signed. *

ROSSO, Renzo; TUNGATE, Mark; Diesel

ISBN 10: 3899550951 / ISBN 13: 9783899550955

Published by Die Gestalten Verlag, Berlin * * * * *, 2005

About this Item

B00K: Fine+/, $370.14 3899550951 FIFTY: the AMAZING STORY of ROSSO and DIESEL; .Signed. ~ ~ ROSSO, Renzo; TUNGATE, Mark; Diesel VASAVA, Art and Graphic Design by. Die Gestalten Verlag BERLIN 2005 UnStated 1sT Edition Tall Wide Thick Box + Slip Case + H/C. Metallic Bronze Colored Box With Title On The Front In Black Letters: Very Good/, One Corner Is Torn Open, Slight Shelf, Edge Stretching And Corner Wear. Black Colored Plastic Slip Case: Fine/, Slight Shelf, Edge And Corner Wear. Hard Cover B00K: Fine+/, Slightest Shelf, Edge And Corner Wear. Pages Printed On Off~White Paper, In Fine/+ Condition, That Appear To Lightly Read, And Are Clean and Tight To The Spine. Signed By Author Inside Front Cover With A Medium Tipped Gold Marker, As Follows, `to the Boys Case Enjoy Renzo R. Der`. Inside Rear Cover Is A Bonus DVD Featuring All Diesel?s TV Commercials and Special Additional Content. No Odors, No Other Writing, No Other Names, No Stains. = Will Require Extra Shipping And Handling To Your Destination, Due To Large Size And Weight, Probably, Best Sent In A Mailing Box. = Description Applies To This B00K, Only. = This Author Signed Book Has A Special Significance, Is Hard To Find, Will Be Packaged And Shipped = Carefully, To Avoid Shipping Damage And Will Make It, An Excellent Addition To Your Own Personal Library Collection, Or As A Gift, For The Discriminating Reader / Collector. = WORLD WIDE SHIPPING, AVAILABLE. =*=* California State Law Now Requires The Following Notice Be Given: *=*=* Seller Did Not See And Was Not Present When This Item Was Signed. No Certificate Of Authenticity Is Included In This Sale/Purchase Price. If You Would Like A Certificate Of Authenticity, You Can Obtain One At Your Own Convenience And Expense, Which Is Not Included In The Purchase Price Of This Item. =*=*.

Seller Inventory # 015544

Bibliographic Details

• Title: FIFTY: the AMAZING STORY of ROSSO and DIESEL; .Author Signed. *
• Publisher: Die Gestalten Verlag, Berlin * * * * *
• Publication Date: 2005
• Language: English
• ISBN 10: 3899550951
• ISBN 13: 9783899550955
• Binding: Hardcover
• Illustrator: B00K: Fine+/, 2005
• Condition: Fine
• Dust Jacket Condition: Fine
• Signed: Signed by Author(s)

About this title

Synopsis

Diesel is a brand known worldwide for its creative, groundbreaking fashion and marketing.To celebrate the 50th birthday of its president founder Renzo Rosso, we are proud to present Fifty – a book that sums up and displays the unique Diesel attitude and lifestyle reflected in its collections, its business approach and its creativity applied to virtually anything, from communication to interior design. For the first time, the story of a company whose success has been built and thrives on creativity is offered in one publication.Fifty is made up of five chapters that convey the Diesel lifestyle and philosophy in an unconventional way. The book’s first chapter features an insightful portrait of company visionary Renzo Rosso, followed by a second dedicated to the key moments in Diesel’s history, from its “jeans & workwear” beginnings to its current premium positioning. The third chapter presents the brand’s innovative communication and retail approach while the fourth focuses on the company’s long-lasting support of young creative talent worldwide. A concluding chapter presenting Diesel’s views of the future rounds out the book. Each section ends with a face-to-face interview between Rosso and a prestigious (or, in pure Diesel style, simply unconventional) personality, including the Dalai Lama, i-D magazine founder Terry Jones, Alexander McQueen and a few, well kept, secrets.The combination of its rich graphic visuals and innovative design – a joint effort of Diesel’s internal creative team and Spanish creative collective Vasava – with texts written by Renzo Rosso and international guest authors and compiled by English writer Mark Tungate make Fifty an inspiring portrait of one of the most inventive and successful companies in the fashion industry the world over. The book itself is a real “heavyweight” featuring a large hardcover format, impressive double gatefolds and an enclosed DVD – a true collectors’ object.Contributors: Dalai Lama, Vivienne Westwood, Paul Smith, Alexander McQueen, Martin Margiela, Bono Vox, Vincent Gallo, Naomi Cambell , Terry Jones, Kevin Roberts, Peter Saville, Dazed & Confused, Style & The Family Tunes, Vanidad, Vogue.