Return on Imagination: Realizing the Power of Ideas

Tom Wujec, Sandra Muscat

ISBN 10: 0130622850 / ISBN 13: 9780130622853

Published by Pearson Professional Education, 2002

About this Item

VG hardcover in VG jacket. 2002. SIGNED by BOTH AUTHORS on FFEP with NO inscription. Scrape to bottom text edge - otherwise all pages clean. LIght scuffs. Binding solid. Jacket with some shelfwear/rubbing - otherwise clean/solid. 256 pp.

Seller Inventory # L04134

Bibliographic Details

• Title: Return on Imagination: Realizing the Power of Ideas
• Publisher: Pearson Professional Education
• Publication Date: 2002
• Language: English
• ISBN 10: 0130622850
• ISBN 13: 9780130622853
• Binding: Hardcover
• Condition: Very Good
• Dust Jacket Condition: Very Good
• Signed: Signed by Author(s)

About this title

Synopsis

Imagination is what makes all things possible, and ideas are the currency of the future, yet few businesses know how to create cultures of innovation. This book shows how to achieve the greatest return on imagination, and succeed in today's competitive environment.

About the Author

Tom Wujec works in the emerging industry of interactive visualization. He has worked as creative director and developer of interactive media and has spoken internationally on innovation and creativity. Wujec is the author of two bestselling books on creative thinking: Five Star Mind and Pumping Ions, which have been translated into seven languages. Sandra Muscat works in creating and developing new business opportunities for the retail industry. She has worked as director in international marketing and sales, advertising and operations in both the private and public sectors. Sandra continues to develop her lifelong passion for art and storytelling.