If Your Strategy is So Terrific How Come it Doesn't Work ? [effective Communications, Business Tips, Grow Your Own Company, Rethinking Your Plan, Entrepreneurial Techniques, Methods, explained]

238 pages. Hardcover in original dust jacket, published by AMACOM / American Management Association, 1990. Signed and inscribed by the author on the half title page ("With best wishes for continued success - Bill Birnbaum, May 1995"). Dust jacket shows light edge wear with some chipping and surface soiling to the white cover; book itself is clean and unmarked, with faint age spotting visible along the closed page edges. Binding is solid and fully readable. ~ If Your Strategy Is So Terrific, How Come It Doesn't Work? is a practical, plain-spoken guide to strategic planning and business execution, written for managers, entrepreneurs, and professionals who want results rather than theory alone. ~ Birnbaum breaks down why plans fail in the real world and offers concrete methods for analyzing strengths and weaknesses, setting objectives, aligning teams, and implementing strategy effectively, including his well-known SW-OT Matrix framework. ~ Written in clear, accessible language and grounded in real business experience, this book remains relevant for readers interested in leadership, organizational growth, and practical decision-making. ~ A signed copy of a respected business title, suitable for study, reference, or inspiration. Would make a great gift, even if that's for yourself.…