We Might As Well Win: On the Road to Success with the Mastermind Behind a Record-Setting Eight Tour de France Victories
Bruyneel, Johan, Strickland, Bill
Language: English
Published by Houghton Mifflin Harcourt, 2008
- Signed
- Hardcover
- Used
Seller: Wonder Book, Frederick, MD, U.S.A.Wonder Book
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Add to basketItem description from seller
Signed Copy . Very Good dust jacket. Inscribed by Johan Bruyneel on half title page.
Seller Inventory # P16OS-00418
- Title
- We Might As Well Win: On the Road to Success with the Mastermind Behind a Record-Setting Eight Tour de France Victories
- Author
- Bruyneel, Johan, Strickland, Bill
- Publisher
- Houghton Mifflin Harcourt
- Publication year
- 2008
- Condition
- As New
- Dust jacket
- Dust Jacket Included
- Signed
- Signed by Author(s)
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0618879374
- ISBN 13
- 9780618879373
Johan Bruyneel knows what it takes to win. In 1998, this calculating Belgian and former professional cyclist looked a struggling rider and cancer survivor in the eye and said, &;Look, if we&;re going to ride the Tour, we might as well win.&; In that powerful phrase a dynasty was born. With Bruyneel as his team director, Lance Armstrong seized a record seven straight Tour de France victories. In the meantime, Bruyneel innovated the sport of cycling and went on to prove he could win without his superstar -- in 2007 he took the Tour de France title with a young new team and a lot of nerve, sealing his place in sports history forever.
We Might as Well Win takes readers behind the scenes of this amazing nine-year journey through the Alps and the Pyrenees, revealing a radical recipe for winning that readers can adapt from the bike to the boardroom to life. We witness Bruyneel&;s near-death crash and comeback as a rider. We are privy to the many ways he and Armstrong outsmarted their opponents. We listen in on the team&;s race radios to hear the secret strategies that inspire greatness from a disparate team. We learn how to make sure "not winning" isn&;t the same as "losing" as Bruyneel struggles to prove himself -- post-Armstrong -- with new riders, new strategies, and skeptics around every corner.
Whether mounting a difficult climb, or managing a team of thirty riders and forty support staff from a miniature car hurtling along narrow European roads, or looking a future legend in the eye and willing him to believe, Bruyneel is, and has always been, the consummate winner. Readers will relish this inside tour.
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Wonder Book
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