55 Steps to Outrageous Service

How a 28-year-old entrepreneur started a company from scratch with no customers and built an insurance agency into the largest health insurance agency in Arkansas in just three years with his "Outrageous Service".

The book "55 Steps to Outrageous Service" explains how Greg's attitude led to the formation of one of the most succesful agencies in America in such a short period of time. Hathcer truly lives by the principles of Zig Ziglar's famous quote,"You can have everything in life you want if you will just help enough other people get what they want".

The concepts outlined in this book will apply to any business and is a must-read book for any salesman, entrepreneur, service representaive, company executive and virtually any employee in any compnay who wants to keep their customers.

Greg Hatcher is a 1983 graduate of Alma College, where he was named his college's Outstanding Senior. He graduated with a major in public relations. Following graduation from college, Hatcher coached one year of baseball for Notre Dame University before going to work for Arkansas Blue Cross Blue Shield as a sales representaitve. In his first year, he led the company with most insurance groups sold. In his seven years at Blue Cross Blue Shiled, he was awarded Account Executive of the Year six consecutive times.Hatcher then started his own insurance agency, The Hatcher Agency.

The Hatcher Agency was started on September 1, 1990, based on the premise of "Outrageous Service." The Hatcher Agency's mission was to deliver "Outrageous Service" to customers doing virtually everything at the "customer's" convenience versus the "company's" convenience.

Every year since he started the agency Hatcher has been the top producer of health insurance in the State of Arkansas. He is the only agent in Arkansas to be awarded the prestigious Golden Eagle Award seven consecutive years. This award recognizes the top 12 producers in the United States.