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Condition: Aceptable. : Este libro es una guía esencial para comprender el sistema de franquicias como uno de los métodos más modernos de comercialización de bienes y servicios. A través de sus páginas, Rui Valada explora el concepto de negocio basado en la transferencia de know-how y el uso de marcas consolidadas.La obra se centra en la gestión de organizaciones y empresas, proporcionando una visión técnica y práctica ideal para emprendedores y profesionales del sector de ventas y negocios que buscan expandir sus conocimientos sobre este modelo de expansión comercial. EAN: 5602072280189 Tipo: Libros Categoría: Negocios y Economía Título: Que é o Franchising? Autor: Rui Valada Editorial: Cultura Editora Idioma: pt Páginas: 192 Formato: tapa blanda.
