Items related to Discipline of Market Leaders
Synopsis
Why is it that Casio can sell a calculator more cheaply than Kellogg’s can sell a box of corn flakes? Why can FedEx absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers’ demands for the highest quality products, best services, and lowest prices increase daily, the rules for market leadership are changing. Once powerful companies that haven’t gotten the message are faltering, while others, new and old, are thriving. In disarmingly simple and provocative terms, Treacy and Wiersema show what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.
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About the Author
Michael Treacy is a leading authority and lecturer on business strategy and corporate transformation. He is the founder of Treacy & Company LLC, a Boston-based management consulting and venture firm.Fred Wiersema is the founder of Ibex Partners, specializing in strategic and management team alignment. He is affiliated with CSC Index, the international consulting firm, where he was formerly senior vice president. Michael Treacy is a leading authority and lecturer on business strategy and corporate transformation. He is the founder of Treacy & Company LLC, a Boston-based management consulting and venture firm.Fred Wiersema is the founder of Ibex Partners, specializing in strategic and management team alignment. He is affiliated with CSC Index, the international consulting firm, where he was formerly senior vice president.
From AudioFile
The authors of this seven-year-old audio have moved on to create other books and audios, but this one is a classic that more people ought to hear. It's a broad-brush look at the basic types of businesses and the requirements for excellence in each type. Each of the three types delivers a dominant value proposition--best cost (efficiency), best product (engineering), or best total customer solution (customer connection). Each type of business has particular requirements, and they function best when the corporate culture, operational standards, and leadership styles are configured to fit those requirements. Essential, seminal listening for any executive. T.W. © AudioFile 2003, Portland, Maine-- Copyright © AudioFile, Portland, Maine
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- PublisherHarper
- Publication date1996
- ISBN 10 0006387160
- ISBN 13 9780006387169
- BindingPaperback
- Number of pages224
- Rating
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Published by
HarperCollins Publishers Ltd, 2001
ISBN 10: 0006387160
ISBN 13: 9780006387169
Used
Softcover
Seller: Ammareal, Morangis, France
Seller rating 5 out of 5 stars
Softcover. Condition: Bon. Ancien livre de bibliothèque. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # F-299-858
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Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Seller: Reuseabook, Gloucester, GLOS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Used; Acceptable. Dispatched, from the UK, within 48 hours of ordering. The book is perfectly readable and fit for use, although it shows signs of previous ownership. The spine is likely creased and the cover scuffed or slightly torn. Textbooks will typically have an amount of underlining and/or highlighting, as well as notes. If this book is over 5 years old, then please expect the pages to be yellowing or to have age spots. Aged book. Tanned pages and age spots, however, this will not interfere with reading. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. Seller Inventory # CHL9718689
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Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Seller: Reuseabook, Gloucester, GLOS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Used; Acceptable. Dispatched, from the UK, within 48 hours of ordering. The book is perfectly readable and fit for use, although it shows signs of previous ownership. The spine is likely creased and the cover scuffed or slightly torn. Textbooks will typically have an amount of underlining and/or highlighting, as well as notes. If this book is over 5 years old, then please expect the pages to be yellowing or to have age spots. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. Seller Inventory # CHL9757760
Quantity: 1 available
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The Discipline of Market Leaders
Seller: Book Express (NZ), Wellington, New Zealand
Seller rating 4 out of 5 stars
Paperback. Condition: Very Good. 222 pages.On marketing leadership and success. Seller Inventory # 3196f
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The Discipline of Market Leaders
Published by
HarperCollinsPublishers, London, 1995
ISBN 10: 0006387160
ISBN 13: 9780006387169
Used
Soft cover
Seller: Books@Ruawai, Kaipara District, New Zealand
Seller rating 4 out of 5 stars
Soft cover. Condition: Good to Worn. 'Choose your customers, narrow your focus, dominate your market.'. Seller Inventory # 056666
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