Manager's Complete Guide to Speech Writing

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9780029169513: Manager's Complete Guide to Speech Writing

In this compact, breakthrough volume, Burton Kaplan--the scribe of choice for CEOs at such major firms as Pepsico, Revlon, and Bristol-Meyers--outlines for business professionals a clear agenda for writing a crisp, compelling public address.

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Kaplan
ISBN 10: 0029169518 ISBN 13: 9780029169513
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Kaplan
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