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Advertising and Promotion: An Integrated Marketing Communications Perspective, Ninth Edition - Softcover

 
9780077563363: Advertising and Promotion: An Integrated Marketing Communications Perspective, Ninth Edition
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  • PublisherMcGraw Hill
  • Publication date2012
  • ISBN 10 0077563360
  • ISBN 13 9780077563363
  • BindingPaperback
  • Number of pages828
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