How to Have Creative Ideas: 62 Exercises to Develop the Mind

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9780091910488: How to Have Creative Ideas: 62 Exercises to Develop the Mind

Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned.

In How to Have Creative Ideas, Edward de Bono (the inventor of lateral and parallel thinking) has created 62 different games and exercises built around random words, to help encourage creativity and lateral thinking. For example, if the task were to come up with an idea for a new restaurant, and the random word chosen was “cloak,” ideas generated might be: a highwayman theme; a Venetian theme with gondolas; masked waiters. Or, if asked to make a connection between the two random words “desk” and “shorts,” readers might come up with: both are functional; desks have knee spaces and shorts expose the knees.

All the exercises are simple, practical and fun, and can be performed by anyone.

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About the Author:

Dr. Edward de Bono is widely regarded as the leading authority in the direct teaching of creative thinking. He is the originator of the term “lateral thinking,” and his books have been translated into thirty-seven languages.

Review:

“The master of creative thinking.”–Independent on Sunday

“[De Bono] is a one-man global industry whose work is gospel in government, universities, schools, corporations, and even prisons, all over the world.”–Times 2

“Simple, practical and great fun. Best of its kind.”–Management Today

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Book Description Ebury Publishing, United Kingdom, 2008. Paperback. Book Condition: New. 212 x 134 mm. Language: English . Brand New Book. Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned. In How to Have Creative Ideas Edward de Bono - the leading authority on creative thinking - outlines 62 different games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. For example, if the task were to provide an idea for a new restaurant and the random word chosen was cloak , ideas generated might be: a highwayman theme; a Venetian theme with gondolas; masked waiters and waitresses. Or, if asked to make a connection between the two random words desk and shorts , readers may come up with: both are functional; desks have knee holes and shorts expose the knees; traditionally they were both male-associated items. All the exercises are simple, practical and fun, and can be done by anyone. Bookseller Inventory # AAZ9780091910488

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Edward de Bono
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Book Description Ebury Publishing, United Kingdom, 2008. Paperback. Book Condition: New. 212 x 134 mm. Language: English . Brand New Book. Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned. In How to Have Creative Ideas Edward de Bono - the leading authority on creative thinking - outlines 62 different games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. For example, if the task were to provide an idea for a new restaurant and the random word chosen was cloak , ideas generated might be: a highwayman theme; a Venetian theme with gondolas; masked waiters and waitresses. Or, if asked to make a connection between the two random words desk and shorts , readers may come up with: both are functional; desks have knee holes and shorts expose the knees; traditionally they were both male-associated items. All the exercises are simple, practical and fun, and can be done by anyone. Bookseller Inventory # AAZ9780091910488

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Book Description Ebury Press. Book Condition: New. 2008. Paperback. Outlines games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. Num Pages: 192 pages. BIC Classification: VSPT. Category: (G) General (US: Trade). Dimension: 216 x 136 x 15. Weight in Grams: 214. . . . . . Books ship from the US and Ireland. Bookseller Inventory # V9780091910488

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Book Description Ebury Publishing. Paperback. Book Condition: new. BRAND NEW, How to Have Creative Ideas: 62 Exercises to Develop the Mind, Edward De Bono, Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned. In "How to Have Creative Ideas" Edward de Bono - the leading authority on creative thinking - outlines 62 different games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. For example, if the task were to provide an idea for a new restaurant and the random word chosen was 'cloak', ideas generated might be: a highwayman theme; a Venetian theme with gondolas; masked waiters and waitresses. Or, if asked to make a connection between the two random words 'desk' and 'shorts', readers may come up with: both are functional; desks have 'knee holes' and shorts expose the knees; traditionally they were both male-associated items. All the exercises are simple, practical and fun, and can be done by anyone. Bookseller Inventory # B9780091910488

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Book Description Ebury Press, 2008. Book Condition: New. 2008. Paperback. Outlines games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. Num Pages: 192 pages. BIC Classification: VSPT. Category: (G) General (US: Trade). Dimension: 216 x 136 x 15. Weight in Grams: 214. . . . . . . Bookseller Inventory # V9780091910488

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