Business Essentials, Third Canadian Edition - Softcover

Ronald J. Ebert

Softcover

ISBN 10: 0130432644 ISBN 13: 9780130432643

Publisher: Pearson Education Canada, 2002

Synopsis

Geared for an Introduction to Business course. This best-selling text continues to present a briefer, no-nonsense approach to the fundamentals of business which spans the range of all functional areas - management, marketing, operations, accounting, information systems, finance, and legal studies. *New organization: Streamlines content into 16 chapters divided into 6 parts with 2 appendices. *Crafting Your Business Plan Exercises: Chapter-ending exercises apply chapter material to the task of developing a business plan. Students are encouraged first to examine sample plans and then to personalize their own plans using the Windows-based Business Plan Pro software. *PHLIP/CW companion website: Includes an Interactive Study Guide, Current Events Articles with discussion questions, Student Study Hall, Career Center, Writing Center, Research Center, and Ask the Tutor. *Two Part-Opening Chapter Case Vignettes: Open and close each chapter. The chapter-opening vignette introduces a current real-world business situation involving the content and issues that follow in the chapter. The chapter-closing vignette tells the rest of the story, poses questions for discussion, and leads into the cha

About this title

From the Back Cover

This best-selling book presents a brief no-nonsense approach to the fundamentals of business which spans the range of all functional areas management, marketing, operations, accounting, information systems, finance, and legal studies. A six-part organization introduces readers to the basics of the business system in the U.S.; addresses the management side of business; looks at human resources, marketing, and the way business manage information for both internal users and for reporting to external constituents; and finally, presents the financial elements of business. For anyone preparing for a business career in the third millennium.

About the Author

Ronald J. Ebert is Emeritus Professor at the University of Missouri-Columbia where he teaches in the Management Department and serves as advisor to students and student organizations. Dr. Ebert draws upon more than 30 years of teaching experience at such schools as Sinclair College, University of Washington, University of Missouri, Lucian Blaga University of Sibiu (Romania), and Consortium International University (Italy). His consulting alliances include such firms as Mobay Corporation, Kraft Foods, Oscar Mayer, Atlas Powder, and John Deere. He has designed and conducted management development programs for such diverse clients as the American Public Power Association, the United States Savings and Loan League, and the Central Missouri Manufacturing Training Consortium.

His experience as a practitioner has fostered an advocacy for integrating concepts with best business practices in business education. The five business books he has written include translations in Spanish, Chinese, and Romanian languages. Dr. Ebert has served as the Editor of the Journal of Operations Management. He is a Past-President and Fellow of the Decision Sciences Institute. He currently serves as Consultant and External Evaluator for Quantitative Reasoning for Business Studies an introduction-to-business project sponsored by the National Science Foundation.

Ricky W. Griffin is Professor of Management and holds the Blocker Chair in Business Administration in the Mays College & Graduate School of Business at Texas A&M University. He also currently serves as Executive Associate Dean. He previously served as Head of the Department of Management and as Director of the Center for Human Resource Management at Texas A&M. His research interests include workplace aggression and violence, executive skills and decision making, and workplace culture. Dr. Griffin's research has been published in such journals as Academy of Management Review, Academy o f Management Journal, Administrative Science Quarterly, and Journal of Management. He has also served as Editor of Journal of Management. Dr. Griffin has consulted with such organizations as Texas Instruments, Tenneco, Amoco, Compaq Computer, and Continental Airlines.

Dr. Griffin has served the Academy of Management as Chair of the Organizational Behavior Division. He has also served as President of the Southwest Division of the Academy of Management and on the Board of Directors of the Southern Management Association. He is a Fellow of both the Academy of Management and the Southern Management Association. He is also the author of several successful textbooks, each of which is a market leader. In addition, they are widely used in dozens of countries and have been translated into numerous foreign languages, including Spanish, Polish, and Russian.

Edition details

• Publisher: Pearson Education Canada
• Publication date: 2002
• Language: English
• ISBN 10: 0130432644
• ISBN 13: 9780130432643
• Binding: Paperback
• Edition number: 3
• Number of pages: 512