Strategic Management: Concepts and Cases

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9780133628159: Strategic Management: Concepts and Cases

This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

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This cutting-edge text integrates the most recent academic theory with current business practices in strategic management. Liberally illustrating concepts with examples from some of today's most progressive global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. The text is also avaliable in split editions -- Strategic Management: Concepts and Strategic Management: Cases. This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

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Key Benefit: Interesting in both content and format, the book integrates the most recent academic theory with current business practices in strategic management. Key Topics: The book liberally illustrates concepts with examples from some of today's most progressive global organizations. Features unique boxes to demonstrate how a variety of domestic and international companies succeed or fail at implementing theories. Includes discussions on key industry topics, such as corporate governance, corporate restructuring, reconfiguring/reengineering, and horizontal structure. Market: For anyone interested in Strategic Management.

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Wright, Peter; Kroll, Mark J.; Parnell, John A.
Published by Prentice Hall College Div (1996)
ISBN 10: 0133628159 ISBN 13: 9780133628159
New Hardcover Quantity Available: 1
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Book Description Prentice Hall College Div, 1996. Hardcover. Book Condition: New. 3rd. Bookseller Inventory # DADAX0133628159

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