Strategic Management: Concepts and Cases

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9780133628159: Strategic Management: Concepts and Cases
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This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

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This cutting-edge text integrates the most recent academic theory with current business practices in strategic management. Liberally illustrating concepts with examples from some of today's most progressive global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. The text is also avaliable in split editions -- Strategic Management: Concepts and Strategic Management: Cases. This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

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Interesting in both content and format, it integrates the most recent academic theory with current business practices in strategic management, and liberally illustrates concepts with examples from some of today's most progressive global organizations. Features unique Strategic Insight boxes to demonstrate how a variety of domestic and international companies succeed or fail at implementing theories. Includes discussions on key topics, such as corporate governance, corporate restructuring, reconfiguring/reengineering, and horizontal structure.

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Peter Wright, Mark J. Kroll, John A. Parnell
Published by Prentice Hall College Div (1996)
ISBN 10: 0133628159 ISBN 13: 9780133628159
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Book Description Prentice Hall College Div, 1996. Hardcover. Condition: New. 3rd. Seller Inventory # DADAX0133628159

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