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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture) - Hardcover
Synopsis
In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.
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About the Author
Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He is the author or editor of more than sixty books, including Ads, Fads, and Consumer Culture; Shop 'Til You Drop and Agitpop: Political Culture and Communication Theory . Berger is a consulting editor for the journal Humor and is on the editorial committee for Semiotica.
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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Objects of Affection : Semiotics and Consumer Culture
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The Objects of Affection (Hardcover)
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Palgrave Macmillan, Basingstoke, 2010
ISBN 10: 0230103723
ISBN 13: 9780230103726
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Hardcover. Condition: new. Hardcover. In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways. In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780230103726
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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Objects of Affection : Semiotics and Consumer Culture
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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The Objects of Affection
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SPRINGER NATURE Aug 2010, 2010
ISBN 10: 0230103723
ISBN 13: 9780230103726
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Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways. 198 pp. Englisch. Seller Inventory # 9780230103726
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The Objects of Affection: Semiotics and Consumer Culture
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