Inspired by George Orwell's Animal Farm and the international bestseller Our Iceberg is Melting, How Stella Saved the Farm is a simple parable about embracing change and managing innovation in difficult times.
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Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business and founding director of the Tuck School's Center for Global Leadership. He was the first professor in residence and chief innovation consultant at General Electric. He has worked with many Fortune 500 corporations and is a regular keynote speaker in CEO forums and major conferences around the world. Chris Trimble has been an advisor for dozens of top corporations on their innovation challenges and has traveled the world speaking about innovation. He is a faculty member at the Tuck School of Business at Dartmouth Govindarajan and Trimble have co-authored two other business books together: the international bestseller Ten Rules for Strategic Innovators and The Other Side of Innovation.
“We have found How Stella Saved the Farm to be a very useful tool for raising the key challenges in organizing and executing innovation initiatives.” ―James Euchner, VP, Global Innovation at The Goodyear Tire & Rubber Company
“Deere has already held innovation workshops based on Stella, with very positive results. This is a powerful, practical tool for learning and executive development.” ―Mary Jones, Vice President Global Human Resources, Deere & Company
“This elegant story, rich in insight into what it takes to make innovation happen, has already had tremendous impact in GE executive development programs and on key innovation projects.” ―Stephen Liguori, Executive Director - Global Innovation and New Models, General Electric
“Govindarajan and Trimble have managed to do the unthinkable -- develop a case study that is both seriously thought-provoking and truly entertaining.” ―Dolph Johnson, Senior Vice President, Human Resources, Hasbro
“At first glance, I was skeptical. By the end, I was blown away. In a quick, fun read I found brilliant simplicity, capturing best practices for enabling and managing innovation. I continue to recommend Stella to executives seeking to turn new ideas into material business outcomes.” ―Roy Rosin, former vice president of Innovation, Intuit
“Delightful to read. And, it sliced right through the complexities of innovation.” ―Kathy O'Hara, Leadership and Organization Development Manager, AT&T Consumer IT
“Simple. Powerful. Memorable. This story resonates with our own experiences.” ―Jonathan Hornby, director of Worldwide Marketing, SAS Institute, and author of Radical Action for Radical Times
“Lively characters and practical lessons.” ―Abdul Halim bin Abdul Manaf, Product and Quality Program Manager, Freescale Semiconductor
“A wonderful story with terrific insights into innovation.” ―Kristi Marsella, vice president, Talent Management, E&J Gallo Winery
“Fantastic, practical, and business-minded read. Relevant for the business challenges of innovation, organizational renewal, and growth.” ―Sipho Gumbi, Senior Organizational Development Consultant, MTN Group Management Services
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