Service Management: An Integrated Approach - Softcover

 
9780273732037: Service Management: An Integrated Approach

Synopsis

Over 75% of graduates currently find work in the service industries, but there are very few books that deal specifically with the subject of service management.This third edition of Services Management provides a comprehensive insight into the industry and its' importance in today's economies. The book is based on three central strands of services customers, employees and operations. The final part of the book addresses the issue of performance management and service strategy.Based on a series of research workshops with academics and practitioners at the Service Management Centre, De Vlerick School of Management, University of Ghent, the authors have produced in-depth case studies and survey research to help students to develop a thorough understanding of the specific challenges and issues of service management today.Services Management third edition is ideal for Service Management students within a Business or Tourism degree, but also of great interest to operations, management, marketing and general business students

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Other Popular Editions of the Same Title

9781405839594: Services Management: AND Essence of Business Process Re-engineering: An Integrated Approach

Featured Edition

ISBN 10:  1405839597 ISBN 13:  9781405839594
Publisher: Financial Times/ Prentice Hall, 2006
Softcover