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Intellectual Property: Licensing and Joint Venture Profit Strategies - Hardcover

 
9780471460046: Intellectual Property: Licensing and Joint Venture Profit Strategies

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Synopsis

Companies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with outside industries.
Now it its third edition, Intellectual Property: Licensing and Joint Venture Strategies provides the most up-to-date practical tools for evaluating the investment aspects of licensing and joint venture decisions, and discusses the legal, tax, and accounting practices and procedures related to such arrangements.

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About the Author

GORDON V. SMITH is President of AUS Consultants and has advised clients in valuation matters for almost 40 years. His assignments have included appraisals of nearly every type of tangible and intangible asset as well as consultations relative to royalty rates and the economic life of property. Clients have been many of the Fortune 500, as well as research and government institutions, regulatory bodies, and the US government. He has served as an expert witness on numerous occasions regarding valuations and valuation theory.

RUSSELL L. PARR is Senior Vice President of the Valuation Services Group of AUS Consultants and expert at assessing the value of intellectual property and intangible assets. He advises clients about the value of patents, trademarks, copyrights, and other intangible assets to help accomplish strategic mergers, acquisitions, licensing transactions, and joint ventures.

From the Back Cover

Now in a revised Third Edition, Intellectual Property: Licensing and Joint Venture Profit Strategies provides the most up-to-date tools for evaluating the investment aspects of licensing and joint venture decisions. Through a hands-on approach that incorporates easy-to-use checklists and procedures to assist readers in assessing licensing and joint venture arrangements, this practical book discusses the legal, tax, and accounting practices and actions related to such arrangements.

Intellectual Property: Licensing and Joint Venture Profit Strategies, Third Edition includes:

  • Real-life examples from all key industries that provide benchmarks for licensing transactions
  • Expert coverage by two industry leaders who offer broad experience and tested analyticaltechniques

Intellectual Property: Licensing and Joint Venture Profit Strategies, Third Edition is an essential volume for licensing executives, research and development executives, trademark attorneys, accountants, business appraisers, and valuation and trademark specialists.

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Other Popular Editions of the Same Title

9780471194354: Intellectual Property: Licensing and Joint Venture Profit Strategies (Intellectual Property Series)

Featured Edition

ISBN 10:  0471194352 ISBN 13:  9780471194354
Publisher: Wiley, 1998
Hardcover