Items related to Export Merchandising (Classic Reprint)
Synopsis
Export Merchandising offers practical guidance for building and growing international sales. Learn how to turn worldwide opportunities into steady profits with clear, step‑by‑step methods that work in real markets.
The book outlines the core decisions, structures, and processes that help manufacturers reach overseas customers. It covers planning, organizing, and managing export efforts, from the role of the export department to the training of sales staff and the execution of campaigns. Designed for practitioners, it emphasizes common-sense approaches to pricing, credit, and policy that support sustainable growth in foreign markets.
- How to plan and execute an export sales campaign that covers global markets
- How to organize an export department or build a built‑in structure within a company
- Strategies for training and directing export salespeople and managers
- Practical policies on pricing, credit, and advertising tailored to overseas trade
Ideal for manufacturers, export managers, and sales leaders seeking reliable, actionable guidance for expanding into foreign markets.
Genre notes
Export Merchandising speaks to business readers rather than scholars, focusing on practical approaches to global selling.
"synopsis" may belong to another edition of this title.
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Export Merchandising Classic Reprint
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
Seller rating 5 out of 5 stars
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LX-9780656352272
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Export Merchandising Classic Reprint
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LX-9780656352272
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US$ 44.94
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Ships from United Kingdom to U.S.A.
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