Items related to Response: The Complete Guide to Profitable Direct Marketing
Synopsis
In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program.
Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Internet campaigns.
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About the Author
Lois K. Geller is a leading Direct Marketing expert and a Simon & Schuster author.
"About this title" may belong to another edition of this title.
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Response: The Complete Guide to Profitable Direct Marketing
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Response: The Complete Guide to Profitable Direct Marketing
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Response (Paperback)
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Simon & Schuster, New York, 1999
ISBN 10: 0684871130
ISBN 13: 9780684871134
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Paperback. Condition: new. Paperback. In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program.Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Internet campaigns. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780684871134
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Response
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Paperback. Condition: New. Illustrated. In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program.Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Internet campaigns. Seller Inventory # LU-9780684871134
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Response: The Complete Guide to Profitable Direct Marketing
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Response: The Complete Guide to Profitable Direct Marketing
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Response!: The Complete Guide to Profitable Direct Marketing
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Response (Paperback)
Published by
Simon & Schuster, New York, 1999
ISBN 10: 0684871130
ISBN 13: 9780684871134
New
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Seller: AussieBookSeller, Truganina, VIC, Australia
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Paperback. Condition: new. Paperback. In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program.Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Internet campaigns. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9780684871134
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