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Synopsis
With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!
New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story."synopsis" may belong to another edition of this title.
About the Author
David Halpern is currently Chief Executive of the Behavioural Insights Team (BIT) and the UK's National Adviser on What Works. Prior to this, David was Chief Analyst in the Prime Minister’s Strategy Unit (2001–2007), and has held academic positions at the Universities of Cambridge, Oxford, and Harvard.
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Inside the Nudge Unit: How Small Changes Can Make a Big Difference
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Inside the Nudge Unit: How Small Changes Can Make a Big Difference
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Inside the Nudge Unit: How Small Changes Can Make a Big Difference
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Inside the Nudge Unit: How small changes can make a big difference
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ISBN 10: 0753556553
ISBN 13: 9780753556559
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Paperback. Condition: Very Good. With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!New Updated Edition, 2019.Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR007728897
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