***Picked as a book of the year by Fortune magazine***'A tour de force, an engrossing fusion of scholarly research, professional experience and revelations from intrepid firsthand reporting' -- New York TimesUSER FRIENDLY is a must-read for anyone who loves well-designed products—and for the innovators aspiring to make them.It seems like magic when some new gadget seems to know what we want before we know ourselves. But why does some design feel intrinsically good, and why do some designs last forever, while others disappear? User Friendly guides readers through the hidden rules governing how design shapes our behaviour, told through fascinating stories such as what the nuclear accident at Three Mile Island reveals about the logic of the smartphone; how the pressures of the Great Depression and World War II created our faith in social progress through better product design; and how a failed vision for Disney World yielded a new paradigm for designed experience.
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Cliff Kuang (Author) Cliff Kuang is Design Editor at Wired magazine, and founding editor for Fast Company Design. His writing has appeared in the Economist, the New York Times Magazine, and Slate. Robert Fabricant (Author) Robert Fabricant is of the most influential design minds in the industry and has been an interaction designer for over twenty years, working on everything from wearable computing to the connected car. He is currently Co-Founder and Partner of Dalberg Design, and was previously VP of Creative at Frog, a global design firm.
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