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Synopsis
***This version is out of print & out of date. Please find the 4th edition of Ultimate Guide to Google AdWords which is the current version.***
Never before in the history of advertising has it been possible to spend five bucks, write a couple of ads and get instant access to more than 100 million people in 10 minutes. But that's exactly what Google AdWords does. It's an awesome concept-but you can lose a bundle if you don't know how it works.
Learn how to:
- Build an AdWords campaign from scratch
- Identify keywords that entice people to click on your ads
- Get the lowest bid prices on your keywords
- Defeat click fraud and other scams
- Use search engine optimization techniques
- Turn clicks into customers
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- PublisherEntrepreneur Press
- Publication date2006
- ISBN 10 1599180308
- ISBN 13 9781599180304
- BindingPaperback
- Edition number1
- Number of pages304
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