Items related to Exploring the Media: Text, Industry, Audience (Auteur)

Exploring the Media: Text, Industry, Audience (Auteur) - Softcover

Connell, Barbara

 
9781906733476: Exploring the Media: Text, Industry, Audience (Auteur)
Softcover
ISBN 10: 1906733473 ISBN 13: 9781906733476
Publisher: Liverpool University Press, 2011

Synopsis

In this new edition of Auteur's highly successful introductory textbook, expert instructors and examiners revise, update, and expand key entries. Exploring the Media unpacks media's core concepts and develops students' analytical, research, and production skills. As with the first edition, the text maintains its three-part structure. The first section, entitled "Approaching the Media," covers the major concepts of media studiesgenre, narrative, representation, and audienceas they take shape in various forms of media, and it includes a new section on ethnicity. The second section, "Media Industries," evaluates (now revised) case studies of television programs, computer games, films, magazines, and advertising, and adds new coverage of the music industry, newspapers, and radio. The third section, "Researching, Creating, and Evaluating Your Own Media Products," has been reworked entirely to reflect recent changes in technology, audience, and production.

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About the Author

Barbara Connell is the subject leader for media studies at Coleg Glan Hafren, Cardiff, Wales, and chief examiner for WJEC Media Studies AS/A2 level.

"About this title" may belong to another edition of this title.

Publisher
Liverpool University Press
Publication date
2011
Language
English
ISBN 10 
1906733473
ISBN 13 
9781906733476
Binding
Paperback
Edition number
2
Number of pages
256