What Makes this Book Unique? No crystal ball is required to safely predict, that in the future – even more than in the past – mastered innovativeness will be a primary criterion distinguishing s- cessful from unsuccessful companies. At the latest since Michael Porter’s study on the competitiveness of nations, the same criterion holds even for the evaluation of entire countries and national economies. Despite the innumerable number of p- lications and recommendations on innovation, competitive innovativeness is still a rare competency. The latest publication of UNICE – the European Industry - ganization representing 20 million large, midsize and small companies – speaks a clear language: Europe qualifies to roughly 60% (70%) of the innovation strength of the US (Japan). The record unemployment in many EU countries does not c- tradict this message. A main reason may be given by the fact that becoming an innovative organi- tion means increased openness towards the new and more tolerance towards risks and failures, both challenging the inherently difficult management art of cultural change. Further, lacking innovativeness is often related to legal and fiscal barriers which rather hinder than foster innovative activities. Yet another reason to explain Europe’s notorious innovation gap refers to insufficient financial R&D resources on the company as well as on the national level. As a result, for example, hi- ranking decisions on the level of the European Commission are taken to increase R&D expenditures in the European Union from roughly 2% to 3% of GNP.
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技術経営(MOT)は、日本の政府機関および企業にとっての最重要課題である.日本の文部科学省は40校の日本の大学において技術経営(MOT)に特化した教育を推進している.また、経済産業省および科学技術政策研究所もこの動きを強力に支援している.すなわち、世界において産業イノベーションのリーダーシップを取っている現在の地位を持続することを目的とし、日本は「MOT能力」を、伝統的なイノベーションの強みに加えていこうとしている.
日本の技術およびイノベーション政策というこの「二重焦点」が、本書を刊行する大きな理由づけとなっている.戦略、プロセス、組織、文化、実態面などを考察しており、技術とイノベーションをマネジメントしている日本の企業等に深い洞察を提供するであろう.
本書は、日本の主要企業を熟知し、その構造および実態的な面について深い知見と鋭い分析力を有する国際的な一流の研究者および実務家によって執筆されている.産業における新製品およびサービス(革新)の研究、開発、および実践的管理に関する技術経営分野を考察する上で、優れた専門書、実務書としてお薦めする.
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