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Synopsis
This textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book merges managerial decision making in the internationally oriented firm with the conceptual tools provided by international economics. It covers issues of central importance to firms that invest overseas: political risk, taxation, and expatriate assignment.
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- PublisherSpringer
- Publication date2007
- ISBN 10 3540447652
- ISBN 13 9783540447658
- BindingHardcover
- Number of pages220
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Elements of Multinational Strategy
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