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Synopsis
All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed theories within their conceptual toolboxes. This edited book addresses this lacuna by culling chapters at the intersection of the evolutionary behavioral sciences and specific business contexts including in marketing, consumer behavior, advertising, innovation and creativity, intertemporal choice, negotiations, competition and cooperation in organizational settings, sex differences in workplace patterns, executive leadership, business ethics, store design, behavioral decision making, and electronic communication. To reword the famous aphorism of T. G. Dobzhansky, nothing in business makes sense except in the light of evolution.
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Evolutionary Psychology in the Business Sciences
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Evolutionary Psychology in the Business Sciences
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Evolutionary Psychology in the Business Sciences
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Springer Berlin Heidelberg, 2011
ISBN 10: 3540927832
ISBN 13: 9783540927839
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Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Chapters at the intersection of the evolutionary behavioral sciences. Specific business contexts.Business in the light of evolution.All individuals who operate in the business sphere, whether as consumers, employers, employees, e. Seller Inventory # 4902205
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Evolutionary Psychology in the Business Sciences
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Evolutionary Psychology in the Business Sciences
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Springer Berlin Heidelberg Jul 2011, 2011
ISBN 10: 3540927832
ISBN 13: 9783540927839
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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
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Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed theories within their conceptual toolboxes. This edited book addresses this lacuna by culling chapters at the intersection of the evolutionary behavioral sciences and specific business contexts including in marketing, consumer behavior, advertising, innovation and creativity, intertemporal choice, negotiations, competition and cooperation in organizational settings, sex differences in workplace patterns, executive leadership, business ethics, store design, behavioral decision making, and electronic communication. To reword the famous aphorism of T. G. Dobzhansky, nothing in business makes sense except in the light of evolution. 400 pp. Englisch. Seller Inventory # 9783540927839
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Evolutionary Psychology in the Business Sciences
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hardcover. Condition: Sehr gut. 397 Seiten; 9783540927839.2 Gewicht in Gramm: 1. Seller Inventory # 831789
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