BUSINESS RESEARCH METHODS - Softcover

Rohilla, Anju; Jindal, Priya

 
9786208065485: BUSINESS RESEARCH METHODS
Softcover
ISBN 10: 6208065488 ISBN 13: 9786208065485
Publisher: LAP LAMBERT Academic Publishing, 2025

Synopsis

The book titled "Business Research Methods" aims to provide readers with the essential information and practical tools required to succeed in the field of business research.The book is organized into five extensive sections:1. Introduction to Research: This section establishes the foundation by examining the fundamental principles of business research. 2. Research Design: This section focuses upon the structure and plan of the research process. It encompasses a range of research designs, such as exploratory, descriptive, and causal research. Readers will acquire the knowledge and skills necessary to develop research questions, hypotheses, and choose suitable research methodologies . 3. Data Collection: This module offers a thorough examination of qualitative and quantitative data analysis techniques.4. Data Analysis: This module offers a thorough examination of qualitative and quantitative data analysis techniques.5. Report Writing: This resource provides instructions on the organization and composition of research reports.

"synopsis" may belong to another edition of this title.

Publisher
LAP LAMBERT Academic Publishing
Publication date
2025
Language
English
ISBN 10 
6208065488
ISBN 13 
9786208065485
Binding
Paperback
Number of pages
324