Advertising Campaign Strategy: A Guide to Marketing Communication Plans This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .

Seller Inventory # 7719-9780324322712

Contact seller

Report this item

Bibliographic Details

Title: Advertising Campaign Strategy: A Guide to Marketing Communication Plans
Publisher: South-Western College Pub
Publication Date: 2005
Language: English
ISBN 10: 0324322712
ISBN 13: 9780324322712
Binding: paperback
Edition: 4th Edition
Condition: Very Good

About this title

Synopsis

How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS. Inside you'll see step-by-step how to take a great idea through the complete advertising process. And because it's focused on campaigns, ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS is loaded with the tips you'll need to succed in the class now and get your project chosen in the future.

About the Author

Don Parente is a retired Professor of Advertising from Middle Tennessee State University.

"About this title" may belong to another edition of this title.

Store Description

Started in an unfortunate mother's basement in 2004 with books that a student layabout no longer needed, AwesomeBooks now stocks over 2 million titles which are ready to be sent to your door within 24hours of ordering. Our heritage is in supplying great quality used books. We have over 1.8 million books in our distribution centre ready to be shipped to you at any time. We also sell new books and are increasing our range of titles every day.

Visit Seller's Storefront

Seller's business information

WRAP Ltd
Unit 4,, 119 Loverock Road, Reading, RG30 1DZ, United Kingdom

Sale & Shipping Terms

Terms of Sale

All our books are used in either Good or Very Good condition. Should there be any problems after purchase email us and we will sort it out to your satisfaction.

Shipping Terms

We try to keep our shipping terms as simple as possible :)

Shipping cost for orders to other destinations vary, so please check your destination country for more details.

Shipping rates from United Kingdom to U.S.A.

Shipping rates from United Kingdom to U.S.A.
Order quantity	4 to 15 business days	4 to 15 business days
First item	US$ 5.54	US$ 5.54

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.