Big Data Analytics: Turning Big Data into Big Money (Wiley and SAS Business Series)
Language: English
Published by Wiley, 2012
- Hardcover
- New
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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In English.
Seller Inventory # ria9781118147597_new
- Title
- Big Data Analytics: Turning Big Data into Big Money (Wiley and SAS Business Series)
- Author
- Ohlhorst, Frank J.
- Publisher
- Wiley
- Publication year
- 2012
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1118147596
- ISBN 13
- 9781118147597
- Item weight
- 464 grams
Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities.
- Reveals big data analytics as the next wave for businesses looking for competitive advantage
- Takes an in-depth look at the financial value of big data analytics
- Offers tools and best practices for working with big data
Once the domain of large on-line retailers such as eBay and Amazon, big data is now accessible by businesses of all sizes and across industries. From how to mine the data your company collects, to the data that is available on the outside, Big Data Analytics shows how you can leverage big data into a key component in your business's growth strategy.
"Synopsis" may belong to another edition of this title.
About the Author
FRANK J. OHLHORST is an award-winning technology journalist, professional speaker, and IT business consultant with over twenty-five years of experience in the technology arena. He has written for several leading technology publications, speaks at many industry conferences, and has several industry certifications.
"About the title" may belong to another edition of this title.
Ria Christie Collections
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