Brand New Brand Thinking: Brought to Life by 11 Experts Who Do
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Language: English
Published by Kogan Page Business Books, 2003
- Hardcover
- Used
Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
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Fast Free Shipping – Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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- Title
- Brand New Brand Thinking: Brought to Life by 11 Experts Who Do
- Publisher
- Kogan Page Business Books
- Publication year
- 2003
- Condition
- very_good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0749436786
- ISBN 13
- 9780749436780
The way the advertising industry operates has changed vastly in the last 15 years. Innovative and groundbreaking ways of thinking about branding are constantly developing, and due to the sheer volume of material published on the subject, it is almost impossible to keep up with all the latest important ideas available online, in journals, in books and at conferences.
"Synopsis" may belong to another edition of this title.
About the Author
Merry Baskin worked as an account planner for Saatchis, Chiat/Day and J Walter Thompson. She now runs her own consulting agency, Baskin Shark.
Mark Earls is Executive Planning Director of Ogilvy.
Mark Earls is Executive Planning Director of Ogilvy.
"About the title" may belong to another edition of this title.
Greenworld Books
arlington, TX, U.S.A.
5-star seller
AbeBooks seller since June 20, 2025
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