Business : The Key Concepts
Language: English
Published by Routledge, 2001
- Hardcover
- New
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
AbeBooks seller since January 28, 2020
Condition: New
US$ 181.11
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Add to basketSeller Inventory # 680394-n
- Title
- Business : The Key Concepts
- Author
- Vernon, Mark
- Publisher
- Routledge
- Publication year
- 2001
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0415253233
- ISBN 13
- 9780415253239
- Series
- Book 3 of 53: Routledge Key Guides
Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible.
Business: The Key Concepts:
* is detailed yet approachable
* considers new developments in business, notably eBusiness and contemporary business ethics
* covers established subjects, taking an international and strategic perspective that balances theory and practice
* suggests specific further reading for many concepts and also includes an extensive bibliography.
Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
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About the Author
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GreatBookPricesUK
Woodford Green, United Kingdom
AbeBooks seller since January 28, 2020
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