Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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Bibliographic Details

Title: Business Market Management : Understanding, Creating, and Delivering Value: International Edition
Publisher: Pearson Education, Limited
Publication Date: 2008
Language: English
ISBN 10: 0132089963
ISBN 13: 9780132089968
Binding: Soft cover
Edition: 3rd International edition.
Condition: Good
Weight: 1.543 pounds

About this title

Synopsis

For Business-to-business marketing courses.

Anderson builds the book around a framework of understanding, creating, and delivering value.

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