Consumer Behavior and Marketing Strategy

J Paul Peter

78 ratings by Goodreads

Language: English

Published by McGraw-Hill Education - Europe, 1998

0256261903 / 9780256261905

  • Hardcover
  • Used
See all details

Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

4-star seller

AbeBooks seller since March 23, 2026

View this seller's items
Hardcover

Condition: Used - Good

US$ 10.05

 Free Shipping 
Ships within U.S.A.

Quantity: 1 available

Add to basket
Free 30-day returns
Save for laterCreate a Want for similar items

Item description from seller

This text provides the information needed for consumer analysis that can be used for understanding markets and developing effective marketing strategies. It aims to help readers understand how consumer affect and cognition, consumer behaviour, consumer environment and marketing strategy interact.

Seller Inventory # CIN0256261903G

Report this item
Title
Consumer Behavior and Marketing Strategy
Author
J Paul Peter
Publisher
McGraw-Hill Education - Europe
Publication year
1998
Condition
Good
Binding
Hardback
Language
English
ISBN 10
0256261903
ISBN 13
9780256261905
Edition
5th or later Edition

World of Books Inc

Montgomery, IL, U.S.A.

4-star seller

AbeBooks seller since March 23, 2026

Shipping rates within U.S.A.

Item4 to 12 business days3 to 6 business days
First itemUS$ 0.00US$ 10.95
Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.

Payment methods

  • Visa
  • Mastercard
  • American Express
  • Apple Pay
  • Google Pay

Store description

Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

Specialty

Second Hand - All Genre

Seller's business information

SBYB, Inc.

900 Knell Road
Montgomery, IL U.S.A. 60538

Contact sellerView this seller's itemsView seller's storefront