Originally published by Croom Helm, 1987. Series: Routledge Library Editions: Consumer Behaviour. Num Pages: 354 pages. BIC Classification: JMJ; KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 138 x 23. Weight in Grams: 521. . 2014. Hardback. . . . .

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Bibliographic Details

Title: The Consumer Interest. Dimensions and Policy Implications.
Publisher: Taylor & Francis Ltd
Publication Date: 2014
Language: English
ISBN 10: 1138838195
ISBN 13: 9781138838192
Binding: Hardcover
Condition: New

About this title

Synopsis

This book, based on extensive original research, traces the development of the consumer interest . It examines the impact the consumer interest has in various spheres and considers the reonses of these spheres. It points out the ways in which consumer interests are represented in different countries, particularly the significant difference between North America and Europe.

About the Author

J.D. Forbes, Faculty of Commerce and Business Administration, University of British Columbia, Vancouver, Canada.

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