Contemporary Visual Merchandising and Environmental Design

Diamond Ajunct Faculty, Ellen,Diamond Professor Emeritus, Jay

ISBN 10: 0130988847 / ISBN 13: 9780130988843

Published by Pearson, 2002

About this Item

Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. A few small marks or stains to the page edges/pages.

Seller Inventory # wbb0021758774

Bibliographic Details

• Title: Contemporary Visual Merchandising and Environmental Design
• Publisher: Pearson
• Publication Date: 2002
• Language: English
• ISBN 10: 0130988847
• ISBN 13: 9780130988843
• Binding: Soft cover
• Condition: Good
• Weight: 807.4 grams

About this title

Synopsis

This comprehensive and practical book provides an introduction to visual merchandising. The most complete book of its type on the market, it is clearly written and contains a wealth of photographs and drawings from most major retailers. A companion CD-ROM provides a wealth of resource materials. This book about retail displays and merchandising focuses on every aspect of visual merchandising (not just fashion apparel), covering facilities design, display forms, materials and props, lighting, color, and visual themes. It describes how the small retailer can energize their displays without spending alot of capital, and presents examples of successful retail merchandising. For visual merchandisers, other display personnel, and owners/managers of retail outlets.