Cross Cultural Consumer Behavior in an Emerging Economy

Language: English

Published by Scholars' Press Jun 2014, 2014

3639718593 / 9783639718591

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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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Softcover

Condition: New

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This item is printed on demand - it takes 3-4 days longer - Neuware -The book compares the cultures within a single country India. It is an outcome of research that hypothesized that a large country like India cannot be used as a surrogate for a single culture as the various regions within the country differ along geographic, climatic, economic, linguistic, and ethnic lines. The book compares four geographically distant cultures and unfolds the consumption patterns in these four cultures. It compares the Northern, Southern, Eastern and Western regions of India and advances the cross-cultural consumption differences in these four cultures. 308 pp. Englisch.

Seller Inventory # 9783639718591

Title
Cross Cultural Consumer Behavior in an Emerging Economy
Author
Devinder Pal Singh
Publisher
Scholars' Press Jun 2014
Publication year
2014
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3639718593
ISBN 13
9783639718591
Item weight
477 grams
Dimensions
220x150x19 mm

BuchWeltWeit Ludwig Meier e.K.

Bergisch Gladbach, Germany

5-star seller

AbeBooks seller since January 11, 2012

Shipping rates from Germany to U.S.A.

Item5 to 15 business days5 to 15 business days
First itemUS$ 25.85US$ 25.85
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BuchWeltWeit Ludwig Meier e.K.

Germany