Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!

Seller Inventory # S_452152595

Contact seller

Report this item

Bibliographic Details

Title: Customer Relationship Management: Making Hard Decisions with Soft Numbers
Publisher: Purdue Univ Pr
Publication Date: 1996
Language: English
ISBN 10: 0134384741
ISBN 13: 9780134384740
Binding: hardcover
Condition: Very Good

About this title

Synopsis

This book documents and demonstrates cost-effective techniques that the authors themselves have used to assist company managers in accomplishing strategic customer relationships management. It provides future or practicing non-technical corporate managers with the tools to better retain customers by backing their “hard decisions” with the “soft numbers” used to measure customer relationships.

About the Author

Dr. Jon Anton is with the Department of Consumer Sciences at Purdue University and a researcher in the Center for Customer-Driven Quality.

"About this title" may belong to another edition of this title.

Store Description

Half Price Books has been connecting readers to great books since 1972. Customer service is our top priority.

Visit Seller's Storefront

Seller's business information

Half Price Books, Records, Magazines, Inc.
5803 East Northwest Highway, Dallas, TX, 75231, U.S.A.

Sale & Shipping Terms

Terms of Sale

Shipping Terms

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	4 to 14 business days	2 to 6 business days
First item	US$ 3.75	US$ 6.99

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.