Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success
Language: English
Published by CreateSpace Independent Publishing Platform, 2017
- Softcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Good
US$ 4.97
Quantity: 2 available
Add to basketItem description from seller
Seller Inventory # 00084574999
- Title
- Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success
- Author
- White, Chad S.
- Publisher
- CreateSpace Independent Publishing Platform
- Publication year
- 2017
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1546910638
- ISBN 13
- 9781546910633
- Edition
- 3rd Edition
Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success.
Updated and greatly expanded, the 3rd Edition of Email Marketing Rules will help you…
- Set the right program goals by understanding “deep metrics” and properly interpreting campaign, channel, and subscriber metrics
- Build high-performance lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wisely
- Ensure your emails are delivered by understanding the factors that cause inbox providers to block senders
- Craft relevant messaging with effective subject lines, savvy designs, and smart targeting
- Automate your messaging so you address moments that matter and create highly engaging subscriber journeys
- Develop solid workflows that avoid errors and speed up production
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About the Author
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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SBYB, Inc.
900 Knell Rd
Montgomery, IL U.S.A. 60538
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