Event Design Handbook (Paperback)
Roel Frissen
Sold by Grand Eagle Retail, Bensenville, IL, U.S.A.
AbeBooks Seller since October 12, 2005
New - Soft cover
Condition: New
Ships within U.S.A.
Quantity: 1 available
Add to basketSold by Grand Eagle Retail, Bensenville, IL, U.S.A.
AbeBooks Seller since October 12, 2005
Condition: New
Quantity: 1 available
Add to basketPaperback. Everyone at some point in time experiences events that change the course of history or their life. The are powerful and can be impactful. Some events are taken for granted and their fundamental design is overlooked or simply copied. This book identifies the starting point (braiding point) of any event and names the steps of how they come alive. It aims to put your finger on the DNA of your event. This book shows you the components of the DNA of events. It gives you insight into the way you can observe, analyse any event. Understand who has what at stake. Define the behaviour change required to deliver value. Identify the levers and mechanism by which you can influence this behaviour change in your event design. This book lays the foundation for creating a common language. A language that can be spoken and understood by those who know and those who don't yet know the mechanics of events. This book will allow them to make event design the starting point fand approach for creating events that matter. Everyone at some point in time experiences events that change the course of history or their life. The are powerful and can be impactful. Some events are taken for granted and their fundamental design is overlooked or simply copied. This book identifies the starting point (braiding point) of any event and names the steps of how they come alive. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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