Fashion Design : Process, Innovation and Practice
McKelvey, Kathryn & Janine Munslow
Language: English
Published by Wiley, 2012
- Softcover
- New

Condition: New
US$ 1,976.00
Quantity: 1 available
Add to basketItem description from seller
Shows how the design process can be successfully applied to satisfy market needs and trendsFashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process.Fashion Design sets out basic principles and exercises in order to make fashion design a logical process, providing a framework from which they can expand your skills steadily.Fashion Design, 2nd Edition:Shows how the design process can be successfully applied to satisfy market needs and trendsHas a problem solving approach, with practical design projects and portfolio exercises to encourage readers to develop their innovation, experimentation and versatilityPays special attention to computer-aided design (CAD) and employment opportunities, including an overview of what is involved in studying and becoming a designer in the contemporary fashion industry.
Seller Inventory # 97377
- Title
- Fashion Design : Process, Innovation and Practice
- Author
- McKelvey, Kathryn & Janine Munslow
- Publisher
- Wiley
- Publication year
- 2012
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0470655771
- ISBN 13
- 9780470655771
- Edition
- 2nd Edition
Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process.
Fashion Design sets out basic principles and exercises in order to make fashion design a logical process, providing a framework from which they can expand your skills steadily.
Fashion Design, 2nd Edition:
- Shows how the design process can be successfully applied to satisfy market needs and trends
- Has a problem solving approach, with practical design projects and portfolio exercises to encourage readers to develop their innovation, experimentation and versatility
- Pays special attention to computer-aided design (CAD) and employment opportunities, including an overview of what is involved in studying and becoming a designer in the contemporary fashion industry.
"Synopsis" may belong to another edition of this title.
About the Author
ABOUT THE AUTHORS
Kathryn McKelvey is a Reader at Northumbria University, in the School of Design. She teaches drawing and visual communication to Motion Graphics and Animation students, but fashion remains a key component for her own research. Kathryn has worked in the fashion forecasting industry in New York as an illustrator and designer.
Janine Munslow is the head of fashion at Northumbria University. Previously, Janine worked as a fashion and textile designer in London, before setting up her own design label partnership, Guerrilla Farm, wholesaling in Europe, USA and the Far East, and with established fashion outlets in London.
"About the title" may belong to another edition of this title.
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With our exemplary service and “Customer First” Philosophy, we guarantee careful and personalized attention to every detail: from order fulfillment to extremely careful and protective packaging; we offer an upgrade to courier shipping and insurance with signed-for delivery (see details below). Our search capabilities are unrivaled permitting us to make the claim that we can provide virtually any publications our customers require.