This nonfiction guide reveals how salespeople reach busy executives. It covers techniques like using a secretary to set appointments, the third-person approach, and the oblique entrance, all aimed at making a respectful, high-impact first impression.

You'll learn when to push, when to wait, and how to follow up to turn conversations into commitments.

How to secure appointments with big, important prospects
How to use secretary-assisted calls and mail to gain entry
How to present yourself with dignity, balance, and credibility
How to handle objections and build trust on the first meeting

Ideal for readers seeking practical, proven methods for sales prospecting.

"About this title" may belong to another edition of this title.

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