Foundations of Menu Planning
Language: English
Published by Pearson, 2013
- Softcover
- Used
Seller: HPB-Red, Dallas, TX, U.S.A.HPB-Red
AbeBooks seller since March 11, 2019
Condition: Used - Good
US$ 5.00
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- Title
- Foundations of Menu Planning
- Author
- Traster, Daniel
- Publisher
- Pearson
- Publication year
- 2013
- Condition
- Good
- Binding
- paperback
- Language
- English
- ISBN 10
- 013802510X
- ISBN 13
- 9780138025106
Foundations of Menu Planning reveals the science of menu construction, covering all its subtleties from pricing psychology to product descriptions. Chapters are organized to show how to create a menu from start to finish–looking at nutrition, style, recipe cost, meal pricing, layout, and menu evaluation. Each chapter showcases sample menus and a wide range of menu styles. A unique chapter on unwritten menus and a capstone chapter on strategy reinforce why this book is considered the most comprehensive on the market.
"Synopsis" may belong to another edition of this title.
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