French for Marketing: Using French in Media and Communications (French Edition) Batchelor, R. E. and Chebli-Saadi, Malliga

Batchelor, R. E.; Chebli-Saadi, Malliga

ISBN 10: 0521585007 / ISBN 13: 9780521585002

Published by Cambridge University Press, 1998

About this Item

Black boards with gilt lettering. Book is in very nice condition, text is unmarked and pages are tight.

Seller Inventory # f3607

Bibliographic Details

• Title: French for Marketing: Using French in Media and Communications (French Edition) Batchelor, R. E. and Chebli-Saadi, Malliga
• Publisher: Cambridge University Press
• Publication Date: 1998
• Language: French
• ISBN 10: 0521585007
• ISBN 13: 9780521585002
• Binding: Hardcover
• Condition: Very Good
• Weight: 29 ounces

About this title

Synopsis

Written entirely in French, it is the first book of its kind to relate French language studies to central aspects of French marketing and advertising methods. The book deals in a straightforward manner with the language of marketing, media and communications as practiced in France. It provides a two-year course for students who wish to apply their French studies to a practical end and it contains a wide range of exercises, with model answers, aimed at improving knowledge of French and French marketing techniques.

Book Description

This book deals in a straightforward manner with the language of marketing, media and communications as practised in France. It provides a two-year course for students who wish to apply their French studies to a practical end and contains a wide range of exercises, with model answers, aimed at improving knowledge of French and French marketing techniques. Written entirely in French, it is the first book of its kind to relate French language studies to central aspects of French marketing and advertising methods.