A Handbook of Qualitative Methodologies for Mass Communication Research (Anthropoloy)
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Language: English
Published by Routledge, 1991
- Softcover
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Softcover
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- Title
- A Handbook of Qualitative Methodologies for Mass Communication Research (Anthropoloy)
- Publisher
- Routledge
- Publication year
- 1991
- Condition
- Acceptable
- Binding
- paperback
- Language
- English
- ISBN 10
- 0415054052
- ISBN 13
- 9780415054058
This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.
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About the Author
Nicholas W. Jankowski, Klaus Bruhn Jensen
"About the title" may belong to another edition of this title.
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