Happiness Economics and Incentive Travel: Allocation of an Incentive Instrument and Its Utilisation in the Context of a New Economical Point of View

Ketschau, Thilo

ISBN 10: 3656494193 / ISBN 13: 9783656494195

Published by Grin Verlag, 2013

About this Item

Seller Inventory # I-9783656494195

Bibliographic Details

• Title: Happiness Economics and Incentive Travel: Allocation of an Incentive Instrument and Its Utilisation in the Context of a New Economical Point of View
• Publisher: Grin Verlag
• Publication Date: 2013
• Language: English
• ISBN 10: 3656494193
• ISBN 13: 9783656494195
• Binding: Soft cover
• Condition: New

About this title

Synopsis

Seminar paper from the year 2013 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, University of applied sciences, Cologne, course: Corporate Strategic Management, language: English, abstract: Happiness Economics is a new point of view on economic utility. Profit is no longer in the sole focus of business activity. It is accomplished by a behavioural approach considering individual happiness. Using corporate incentive systems corporations are able to participate in this concept for their own benefit and the benefit of their employees. As a special incentive measure, incentive travel has the potential to affect employees`productivity and individual happiness with tangible as well as intangible values.